Negative country image affecting
exports
Negative image of the country as 'a cauldron of terror' has
become a major barrier of export trade notwithstanding the
competitiveness and quality edge of Pakistan's textiles, said
Chairman of Pakistan Textile Exporters Association (PTEA),
Khurram Mukhtar. He said that the largest chunk of textile
exports, particularly the home textile, was marketed to US but
lately the country's image as international trade destination
has been tarnished due to terror on the country's northern
borders. As a result of this, the buyers are hesitant to place
orders and are also unwilling to come to Pakistan, for security
reasons, to inspect the manufacturing facilities and to build
their inventories.
Pinpointing other factors adversely affecting the traditional
edge enjoyed by Pakistan's textiles, long hours of electricity
and gas supply suspension had slowed down the pace of industrial
growth and as a result, the manufacturing activity has been
reduced to 40% and affected industrial units being
export-oriented are unable to meet their export commitments on
account of production stoppages due to non-availability of
energy. Pakistani exporters are losing their credibility in
international market.
Even being the 4th largest cotton producing country in the
world, the upstream value-added industrial chain is confronted
with shortage of raw material. He said that cotton and cotton
yarn are the main raw material for the textile chain. Export of
theses items at large scale in last few months has been the main
cause of current crisis. Severe shortage of cotton and cotton
yarn and 25% to 30% hike in their prices are adversely affecting
the exports of textiles which have already declined by 11.45% in
the first quarter of fiscal year.
He said that Bangladesh government is giving incentive
support of 17% to its exporters. There are no labour laws and
their labour wages are almost half as compared to Pakistan. and
as a result, they are continuously raising their share in
international trade. However, we have better infrastructure and
double production capability than Bangladesh but some internal
factors such as energy crisis, high cost of inputs, lack of raw
material, heavy burden of levies and taxes and deteriorating law
and order situation are creating hurdles on the path of
betterment.
Pakistan’s share in the total export trade of home textile
and clothing only 3%.
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